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One of the basic and essential elements in SEO is picking up the right targeted Keyword without Keyword Research your SEO is failed.
That's, why it becomes necessary for every Blogger and SEO professionals to, must do the work on keyword researching.
But here at this point, many Blogger & Content writer makes one of the most common mistakes that in the accomplishment of more posts on the blog.
They forget to do Keyword Researching and publish the article without targeting any keyword at all.
Picking the right keyword and making them as the target is the only way to generate organic traffic.
We should not be done here, we also have to track them at a constant time period and figure out the keyword which helps in driving the traffic to your blog or website.
Writing a post is not about only the paragraphs, headings, and images to accomplish the on-page SEO you also need the keywords as per the Google ranking factor.
"Content is the King" this statement is by Google for every blogger and content writers. Therefore, every post must include the keywords for better content.
Finding the keyword is just a game of 10 to 15 minutes sometime, it often takes more than it depending on your target.
This game of finding great keywords become easy because of available tools on the web.
So in this post, we will see the top 4 tools for analyzing the Google keyword ranking.
Make sure you take advantage of these tools available for free on the web.
Here in this post, you will see the explanation of each tool in detail. Explanation of each tool done keeping in mind for the beginners as well as for the professionals.
4 Excellent Websites for doing Google Keyword Research?
Here are the top four tools for analyzing the Google Keyword Ranking which is free, some of them are paid as well.
- Google keyword planner
- Semrush
- Ubersuggest
- Ahref
Above listed four tools are the best tools available in the market for checking the rankings of the keyword.
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Note:- Except Google Keyword planner rest of the tools have their own crawler hence their statics will be not same as the Google Keyword planner but they show trustworthy statics which is relatable to the Google keyword planner.
1. Google Keyword planner - Best Keyword Research Tool
The keyword planner is officially developed and managed by Google.
It is widely used by every beginner as well as professionals in content marketing, blogging and SEO optimization.
This tool is completely free of cost offering the detailed keyboard researching including keyword volume, CPC, etc.
One of the best things of this Keyword planner is, it shows the accurate statics of a particular keyword in comparison to another keyword planner.
So let's find out the way how to use the Keyword planner for Checking Google Keyword Ranking.
Follow all the steps given below to get access to the tool.
Step-1 You will need to visit Google Ads known as Google Adwords (https://ads.google.com/intl/en_in/home/)
Step-2 At the top right corner, click on Start Now.
After creating an account or signing in a new window opens.
Over there,
Step-3 Head over to the top available option and click on the Tools and Settings.
Under this,
Step-4 Click on Planning option.
Step-5 Under this, you will find the Keyword Planner.
This is how you get access to the Keyword Planner.
Now using this tool you can have easily the data of each and every keyword.
You can get search volume, CPC, conversion rate, etc. for any Keyword.
2. Semrush
Semrush is a popular SEO optimization tools that are adopted by many bloggers for its specialization in Keyword Analysing, Competitor analyzing, etc.
It is Software as a service (SaaS) based company founded by Oleg Shchegolev and Dmitry Melnikov in 2008 at Boston U.S. In 2016, it reached its milestone of 1,000,000 users with clients in more than 100 countries.
This tool has an advanced level of researching including options such as Competitive Research, Keyword Research, Link Building, ON Page & Tech SEO and Rank Tracking, etc.
Here is the way you can use the position tracking feature to find out the Rank of Keyword.
Step-1 Visit (https://www.semrush.com/)
Step-2 Login to Semrush account.
Step-3 Select the Keyword Magic Tool option available under the Keyword Analytics.
Now, enter any Keyword of which you need to Research in the search placeholder.
This is a great tool by using which you can easily get a lot of content ideas, keyword forecast, SEO suggestion, etc.
Note - This is a paid tool offering the 14 days free trial after on completing you mat charged for using it.
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3. Ubersuggest
Ubersuggest is one of the best free tools after the Keyword Planner.
This is developed by one of the best digital marketer Neil Patel.
Maybe you are thinking? What makes Ubersuggest better than any other tool?
Well for this you have to look at its feature and compared them.
So the very first thing about Ubersuggest is that it is totally free and it covers the essential and basic need of researching.
This tool offers Keyword Analytics, Traffic Analyzer, and SEO Analyzer.
This tool analytics is just similar to Google Keyword Planner analytics.
That's why being one of free tool and accurate result. This tool itself made a reputation in Keyword Researching.
Here is how you can use this free Keyword Research tool:
Step-1 Go to Neil Patel (https://neilpatel.com/)
Step-2 Scroll down to the bottom of the page.
Step-3 Click on the Tools available at the bottom right menubar.
Step-4 Under Tools click on the Ubersuggest.
Now you landed to your destination.
Here at search, placeholder you need to enter any keyword for which you want to see the analytics.
After entering the Keyword, the Keyword overview appears with the four major results that are as follows:
- Search Volume
- SEO Difficulty
- Paid Difficulty
- CPC
So these are the major analytics everyone is trying to find and Ubersuggest makes this very easy and fast.
You can also get Keyword ideas for the same targeted keyword.
What you need to do just simply click on the Keyword Ideas option available in the left menu under the Ubersuggest.
You will get all the top-ranked results website which are ranked on this keyword. This is the Keyword Ideas.
4. Ahref
Ahref is another one a great tool in the field of SEO optimization. It is a Multinational company having the roots in Ukraine and headquarters located in Singapore.
Ahref came into existence in 2011 when they introduced the first version of Site Explorer.
After passing a year Site Explorer improved and touched new progress in the field of Backlink Analysis.
After their great beginning, they again come up with Ahref.
It gets steady growth day by day they just started with only six server and today they have their 60 systems through which they crawl 5 billions of pages a day and refresh their backlink data in every 15 minute.
5 Things which make Ahref different than others
Now people often compare Ahref with Semrush. But these 5 things make Agref better than others
Have a look at these points :
- Ahref can generate millions of Keyword Ideas across 150+ countries.
- Shows newly added keyword every month.
- Shows the ranking history of your pages for any keyword.
- Perform content research with Content Explorer
- It uncovers content gaps for domains and pages too.
Note: This is a paid tool comes with the 7-day free trial.
Here is how you can use the Ahref for Keyword research:
Step-1 Go to Ahref (https://ahrefs.com/) website.
Step-2 Head over to the top menu.
Step-3 Click on the Tools.
Step-4 Under the Tools option click on the Keyword Explorer ( https://ahrefs.com/keywords-explorer )
Summary
For optimizing SEO ( Search Engine Optimization ) we have to do a lot of work and Keyword Research is one of the most essential things in building up this SEO.
However, finding great small tail keywords and long-tail Keywords become easy. Now using above tools we can easily catch up that targeted keyword.
Ubersuggest and Google Keyword Planner are free tools. Whereas Ahref and Semrush are paid but they offer 14-day free trial.
So the user can also use these paid keyword finding tools and if they like they can also buy them.
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